Jeff
@jeffinspect-com
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Joined: Nov 21, 2021
Last seen: Jan 30, 2023
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Part 10 - Digital Advertising

This is the final episode in the online marketing series for inspectors. We’ve built this series step-by-step so you do first things first. It's like...

1 year ago
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Part 9 - Social Media Marketing

What is Social Media Marketing? There is a reason that we have left this subject until near the end. That’s because the other stuff took priority. Th...

1 year ago
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Part 8 - Video & Livestreaming

Why Use Video? Video is like a personal greeting. Viewers see your facial expressions, hear your voice, and feel as though they are meeting you. P...

1 year ago
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Part 7 - Creating Evergreen Content

[embed/p> What Is Evergreen Content? Evergreen content is one of those creative tasks that you have to make time for. The evergreen piece is wher...

1 year ago
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Part 6 - Semantic web General Practices

The Semantics of Semantics If you're going to be talking to a developer about building a website for yourself, if you're working with a website and ...

1 year ago
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Part 5 - Website Development

Structure Let's start with the big thing. People often buy more website than they need. Think of it, just like you would if you're buying a car. You ...

1 year ago
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Part 4 _Conversion Rate Optimization

What are Conversions? It’s easy to think when you put up a website then customers will roll in. But there are a lot of different things that have to ...

1 year ago
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Part 3 - Establishing Your Online Presence

Define Who You Are and Who You Want to Reach Defining who you are and your brand and working towards developing an online presence: your website, soc...

1 year ago
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Part 2 - Analytics & Performance Metrics

You Can Only Manage What You Can Measure When you commit to change, the key is that you cannot make any kind of conversion improvements or improve yo...

1 year ago
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RE: Part 1 - Marketing and Your Online Presence

[embed/p> What is Marketing? We all get so many marketing tips all the time. It doesn't apply to us. It doesn't work for us. It's often a completel...

1 year ago
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